Bloom ConsultingThe importance of logos in Place BrandingCountries, regions and cities can have their logo, but we can’t expect them to be the solution to a successful Place Brand strategy. We…4 min read·Feb 17, 2021----
Bloom ConsultingThe Central Idea: key to every successful Place Brand strategy(Mis)perceptions and (dis)information4 min read·Feb 16, 2021----
Bloom ConsultingMiddlesex University London on the 14 Steps to Nation BrandingThe 14 Steps to Nation Branding is bringing value to academia by sharing practitioners’ insights with those interested in learning the…4 min read·Feb 16, 2021----
Bloom ConsultingKey elements to successful placemaking in the new decadeHere we will explore the idea of successful placemaking in this new decade and outline a clear roadmap of five key elements.3 min read·Feb 15, 2021----
Bloom ConsultingWho’s managing the Digital Identity of nations and places?Why should nations and places care what people find online?3 min read·Feb 15, 2021----
Bloom Consulting5 Signs you need a Place Brand Strategy1. Lack of global awarenes5 min read·Feb 15, 2021----
Bloom ConsultingInterview with Joanna Landau and Rebecca Smith on COVID-19 crisis management and how the…Joanna, Founder and CEO of Vibe Israel and Rebecca, Director at New Zealand Story share with us their sentiments towards COVID-19 crisis…7 min read·Dec 15, 2020----
Bloom ConsultingInterview with Caio and Jose on the merger of Places for Us and Bloom Consulting5 min read·Nov 26, 2020----
Bloom Consulting14 steps to Nation BrandingNation Branding architects face great adversity in getting the ball rolling and even more so as they fight an uphill battle. It is our…5 min read·Nov 26, 2020----
Bloom ConsultingMeet Caio, Bloom Consulting Global Managing Partner of PlacemakingHow did you find yourself becoming an expert in placemaking?8 min read·Nov 11, 2020----
